storefront 010
Nothing on the screen but the product and the decision to buy it.
Your considered brand deserves a storefront where nothing competes with the product. Introducing Storefront 010 — a flat reductionist Shopify experience designed to strip the chrome, hold the page in silence, and let one object at a time make its own case.
what you get
- Centered axial hero carried by type alone, with no background image.
- Extreme negative space that gives every product its own room.
- Light-weight sans typography with tracked small-caps micro-labels.
- Plain-text filter and sort controls on a hairline rule, no pills or chips.
- Single-column product page with the buy box below the media.
- Borderless square-cornered cards and near-invisible status labels.
- Predictive search with product, collection, and article result tabs.
- Installable mobile app for loyal and repeat shoppers.
- Cloudflare edge delivery with Shopify-backed real-time data.
conversion ingredients
Centered typographic hero with a sparse, wide-gutter product grid
Centered masthead with hairline-ruled text filter and sort controls
Single centered column with the buy box and description below the media
Predictive search overlay plus full results page
Orders, returns, addresses, profile, and subscriptions in one place
Save list flow designed to bring buyers back
Blog, contact, FAQ, and policy pages for trust and clarity
Sale, offline, sitemap, and not-found routes for resilient ops